Personal Branding

Personal Branding

$29.95
$29.95
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PERSONAL BRANDING OUTLINE:

Module One: Getting Started
  • Housekeeping items
  • Pre-Assignment Review
  • Parking Lot
  • Workshop Objectives
  • Action Plans
Module Two: Defining Yourself (I)
  • If You Don’t, They Will
  • Brand Mantra
  • Be Real
  • SWOT Analysis
  • Case Study
  • Module Two: Review Questions
Module Three: Defining Yourself (II)
  • Pillars
  • Passions
  • Define Your Strengths
  • The Three C’s
  • Case Study
  • Module Three: Review Questions
Module Four: Controlling and Developing Your Image
  • Clear and Defined
  • Consistent Image
  • It Takes a Commitment
  • Live It Every Day
  • Case Study
  • Module Four: Review Questions
Module Five: Personal and Professional Influences
  • Corporate and Personal Integration
  • They Will Influence Each Other
  • Be a Professional
  • Build Rapport
  • Module Five: Review Questions
Module Six: Sharpening Your Brand
  • Blogging
  • Authenticity is Key (always be authentic)
  • Transparency
  • Networking
  • Case Study
  • Module Six: Review Questions
                              		 Module Seven: Appearance Matters
                              • First Impressions
                              • Rise Out of The Crowd
                              • True Reflection
                              • Dress For Success
                              • Case Study
                              • Module Seven: Review Questions
                              Module Eight: Social Media (I)
                              • Needs Constant Monitoring
                              • Security
                              • Have an Objective
                              • Promote
                              • Case Study
                              • Module Eight: Review Questions
                              Module Nine: Social Media (II)
                              • It’s a Tool
                              • Content is King
                              • Have a Gimmick
                              • Don’t Ignore Any Mentions
                              • Case Study
                              • Module Nine: Review Questions
                              Module Ten: Brand Management During a Crisis
                              • Caught In a Bad Spot?
                              • Never Burn a Bridge
                              • Information
                              • Monitor and Respond
                              • Case Study
                              • Module Ten: Review Questions
                              Module Eleven: Branding Personality Traits
                              • Identify Your Unique Values
                              • Be Bold
                              • Think Outside the Box
                              • Fail. Learn. Repeat
                              • Case Study
                              • Module Eleven: Review Questions
                              Module Twelve: Wrapping Up
                              • Words from the Wise
                              • Review of Parking Lot
                              • Lessons Learned
                              • Completion of Action Plans and Evaluations